Category: Article

How Reavealing Too Much Can Undermine Your Sale

Some sellers unintentionally give buyers an advantage without even realising it. How? By revealing why they’re selling. Phrases like “Urgent Circumstances,” “Owner Has Bought Elsewhere,” or “Divorce Forces Sale” might grab a buyer’s attention, but they also send a dangerous signal: desperation. Buyers interpret this as leverage. They assume you’re motivated, and their offers reflect…

Exit Strategy

There are key differences between selling your own home and selling your investment property. The key differences occur before the sale, so you need to plan your exit strategy well in advance. If you are considering selling your investment property, read the full article to find out the key considerations and steps to planning an…

The Golden Rule of Selling

Too many sellers find themselves in a situation where they are paying thousands of dollars upfront for marketing. In today’s real estate world, there is simply no need. Sellers are often expected to pay all marketing costs before sale, with no guarantee of success. The seller forks out cash for both necessary and unnecessary marketing.…

To Open or Not

When selling your property, should you have an ‘Open House’ for buyer inspections, private inspections by appointment, or a combination of the two? It’s a common question when it comes to the sale of property. There are arguments for and against. What Agents Say: Most Real Estate Agents love Open Houses. They save time while…

Focus on the Features

What is more important: a property’s features or its price? We believe a property’s features are its biggest selling point; price is secondary. Of course, if there are two identical properties, price becomes the dominant factor – but this seldom occurs. Most properties are unique, and each has a special ‘feel’ that makes it more…

What are you waiting for?

When we read property market predictions in the media, it seems there is a strong argument for almost every position. Economists say that interest rate rises will place downward pressure on prices, yet we see prices rise month after month. Then we hear that migration levels will force growth in the supply of housing, yet…