An Appraisal or a Valuation?

An Appraisal or a Valuation? What would you do if you wanted to find out what your property is worth in today’s market? Would you ask for an appraisal or do you get a valuation? They may sound like they are the same but they’re not. Do you know the difference? A valuation can only …

Discount Agents – What’s the Cost?

Your choice of the real estate agent to handle the sale of your property is significant. Many sellers conduct thorough research on and interview multiple agents. Commission plays a role in most people’s decision-making, yet seldom is it the driving factor of a seller’s decision. But when comparing agent’s commission rates, what should you be …

Interviewing Real Estate Agents

Real estate is rife with agents who promise the moon but deliver little. Choosing the wrong one will cause regret, especially with an exclusive agreement that ties you to a particular agent. While these agreements offer security to professional agents who invest time, energy, and capital, they make it more important that you choose the …

Beware the Photoshop Effect

Ensuring your property looks inviting online is essential to garnering strong buyer demand. When a property looks attractive online, this often translates to a physical inspection from the buyer. Yet what happens when the buyer arrives only to be disappointed? The property they saw online does not reflect the one they now see in person. …

Realising the True Value of your Home – Part Four

In our last three newsletters we outlined the four pieces of the selling puzzle, and how their combination ensures you the best possible result when selling your property. The first three pieces were The Right Agent, Property Presentation and Marketing. Now we turn our attention to arguably the most important piece: The Right Price. Imagine …

Realising the True Value of Your Home – Part Three

Over the last two newsletters, we’ve introduced the four pieces of the selling puzzle and their importance in realising the true value of your home. We now turn our attention to the third piece – Quality Marketing. Agents sometimes say ‘you can’t sell a secret’. However, no property is a secret on the Internet. In …

Realising the True Value of Your Home – Part Two

In our last edition, we introduced to you the four pieces of the selling puzzle, and the first piece – the right agent. Here we discuss the all-important second piece, one in which you have the most control over as a seller – property presentation. More than any other factor first impressions are visual – …

Realising the True Value of Your Home – Part One

When selling property, most sellers want to know the answer to this all-important question: How will you (the agent) guarantee me the highest possible price? This is a fair and reasonable question – that all sellers should be readily asking. At Keyline Realty, we believe selling your property for the highest price possible relies on …

How to Make The Safe Move

When the prospect of selling arises, many emotions come into play – especially for a home seller. Of course, excitement, happiness and fulfilment can be some of these, many times it is the emotion of fear that can drive sellers. Fear when selling the family home is to be expected. Fear of underselling, fear of …